FAQs

[su_accordion][su_spoiler title=”Why should I hire you instead of a digital marketing agency?” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]First of all, you’ll likely save more time by reaching out to me directly.

Additionally, online marketing agencies usually have a higher overhead than me, and you can see that in their prices. And most of them don’t possess an in-house copywriter, so they either ask their customers to provide the copy or they outsource it to an expert like me.[/su_spoiler]
[su_spoiler title=”How are you better than another copywriter?” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]My extensive experience in various fields makes me a versatile professional.

Besides my copywriting abilities, my titanic menu also includes business expertise and marketing insights. I will use them to serve your business in a better way.

And I am fun to work with. That’s usually a bonus.[/su_spoiler]
[su_spoiler title=”What type of copywriting services do you offer?” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]This section is under construction, so please contact me for specific requests. In the meantime, you can see my portfolio here.[/su_spoiler]
[su_spoiler title=”Who is your typical client?” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]I like to use the word “partners” instead of clients because we grow together.

With that said, most of my current partners are service-based entrepreneurs and online business owners. They come from various niches – from health and life coaches, through online course creators and crypto investors, to IT firms.[/su_spoiler]
[su_spoiler title=”What is your rate?” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]I charge per project individually since each one is different. After I evaluate the project’s complexity and the level of expertise needed, I provide a quote.

Most of the time, I work from the comfort of my home, which means my overhead is minimal and my prices are competitive.[/su_spoiler]
[su_spoiler title=”Do you charge per hour or per word?” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]That’s probably my most frequently asked question. While the number of hours is important, basing my prices solely on that is not what I do.

In fact, the amount of time it takes me to craft your copy doesn’t matter. What matters is the outcome.

Let’s say you pay a very low price for your copy, but it neither generates more sales nor attracts more leads. Then, that’s a waste of your money.

I bet you’ll agree that paying more for a strong ROI is the better alternative.

The main reason you hire a copywriter for a job is not to save you money. Over the long term, brilliant, titanic copy will make you money by effectively and convincingly selling your products or services.[/su_spoiler]
[su_spoiler title=”Will you provide me with a quote before you start working?” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]
Sure, I will. I know budgets are limited, and you need an overall picture of the price.

We will have a chat to understand the necessities of your project. After that, I will be able to quote you a firm price, together with a timeline of the delivery.

Along with a fascinating copy, you will benefit from my branding knowledge and marketing acumen.[/su_spoiler]
[su_spoiler title=”What are your terms?” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]A 50% deposit upfront is necessary. The other half is due upon the completion of the task.

After we have successfully finished our first project together, we can discuss the terms.[/su_spoiler]
[su_spoiler title=”How can I pay you?” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]At the moment, I accept payments via PayPal. Don’t worry if you don’t have an account on PayPal’s website. You can still pay via the site by using a MasterCard or a VISA debit/credit card. For your convenience, I will send you a link. However, bear in mind that PayPal charges a certain fee, especially if it’s an international money transfer. The amount depends on your origin country.

Furthermore, I can accept bank wire transfer, regardless of where you are based. It’s your responsibility to investigate the bank fees and the entire process in advance.[/su_spoiler]
[su_spoiler title=”Svetoslav, are you a B2C or a B2B copywriter?” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]I am both. My experience has been with clients and tasks that fall into both copywriting categories. This should be not be construed that I accept every project. We will schedule a talk and if I am not fit for your project, I will tell you immediately.
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[su_spoiler title=”What is your writing style?” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]The most convincing copy comes in the form of a direct conversation with the reader. Thus, I strive to always be conversational. Of course, the nature of the project might require a different voice, so I adjust that accordingly.[/su_spoiler]
[su_spoiler title=”What makes you unique as a copywriter, Svetoslav?” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]Besides my university education and professional experience, I invest time in profound research to make sure my clients’ projects always hit the target. And I treat communication with the deepest care and respect.

Details are of paramount importance, but so is the long-term goal. I pay attention to both.

When we commence our business co-operation, you’ll notice I ask many questions. And I listen very carefully to each of them. This helps me understand your business and your targets, which I then put down into copy. And I sprinkle everything with fragrant marketing drops.[/su_spoiler]
[su_spoiler title=”I need a copywriter long-term, someone whom I can deliver continuing work to. Is it possible?
” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]Yes, it’s possible. In fact, the majority of my customers have been long-term. Some of them have been with me from the very beginning of my career. And perhaps it goes without saying that once you get to know each other, it becomes so much easier to communicate and get things done not only more quickly but also more efficiently.

And delegating tasks is entirely straightforward. We just need a quick chat, and I deliver the results.[/su_spoiler]
[su_spoiler title=”How does the entire writing process take place? ” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]Typically, we’ll have a call during which I’ll ask you questions in relation to your general objective, your prospects, and your current clients.

The information you provide me during the call (or later on in a written form) will serve me to prepare the copy for your project. After that, I’ll craft a first draft, send it to you for feedback, and introduce corrections (if and when needed).

Note: I consider a project completed when a client is 100% content with every single word.[/su_spoiler]
[su_spoiler title=”How do you communicate with your copywriting clients?
” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]Many of my clients are referred to me by others or have discovered my website via Google’s search.

If your copywriting project is really massive, meeting in person might be a good idea.

In most cases, however, communicating via e-mail, phone, Skype, or Zoom will suffice.

I love working with clients from various corners of the globe. I embrace diversity and we learn heaps from each other. And I firmly believe people who discover me and my website enjoy the fact that they can co-operate with a person with an admirable skill set despite the “minor” obstacle they cannot meet me in person.[/su_spoiler]
[su_spoiler title=”Svetoslav, will we sign a contract?
” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]Yes, we will. After discussing the details around the project, I will create an agreement, summarising the parameters, including the price. This document is useful for both of us to guarantee our expectations are the same.[/su_spoiler]
[su_spoiler title=”How about a non-disclosure agreement?” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]Of course. Please provide me with those documents, and I will put my signature. One thing that you should also be aware of is that I take great pride in my stringent code of ethics and high morale.

To date, I have never been even threatened with a lawsuit for harming a customer’s business.[/su_spoiler]
[su_spoiler title=”How do you provide me with the copy material?” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]You will receive an MS Word document via e-mail or via Google Drive. I have several years of experience with WordPress websites. Thus, if you’d like me to place the copy directly on your website, we can also arrange that in advance. Just let me know.[/su_spoiler]
[su_spoiler title=”What happens if I don’t like the first draft of the copy?” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]Usually, the copy I provide comes quite close to the customer’s expectations. However, if that’s not the case, there’s no need to worry. The first draft is called that way because that’s what really is – a draft. It acts as a basis for receiving your feedback and crafting a second draft, which is heading in the desired direction.[/su_spoiler]
[su_spoiler title=”What if my project evolves and requires more work from your side?” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]My price quote is for the matters we have discussed. If throughout the creation process, the details around it change or the project’s scope expands, we need to talk in order to adjust the budget. I respect honesty and transparency, and I hope you do, too.[/su_spoiler]
[su_spoiler title=”What’s your crème-de-la-crème copywriting specialty?” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]Sales pages/letters. I love going deep into a project, surrounding myself with profuse amounts of research, and putting that information in an emotional piece of copy. Emotions sell.

Besides sales pages, I also delight in website copy, especially witty and engaging articles.[/su_spoiler]
[su_spoiler title=”I need SEO copy. How well do you flirt with Google, Svetoslav?” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]We’ve been conversing quite well, thank you for asking :))). 30% of my websites rank on Page 1, and some pages even take the first position, thanks mainly to the invaluable content, as well as the keyword optimisation.

That said, I can aid you in your keyword research and wittily build my copy around it.[/su_spoiler]
[su_spoiler title=”How could you write about my business if you lack any direct experience in my industry?” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]This is a question I get a lot. While I require some time to familiarise myself with your particular business, the industry’s specifics, and its vocabulary, I don’t see that as a daunting challenge.

Research is one of my best friends here, and with 10+ years in that, I quickly gather the needed information. What’s even more important, the very same marketing principles apply to a business, irrespective of its niche. My job is simply to adapt them to your specific situation.

Also, thanks to my professional experience and university studies, my expertise is quite broad. There’s a high chance I have either written for an enterprise in your niche or have conversed with professionals in the industry.[/su_spoiler]
[su_spoiler title=”In relation to the previous question, Svetoslav, can you create an “About Us” page for my website?” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]Yes, I can. This is one of the requests I receive the most. My logical deduction is that people/companies generally struggle with writing about themselves. The obstacle for them is how much to put. Most are aware that this is the place where they should blow their own horn, but they are not certain how to avoid being perceived as showing off.

I really enjoy writing these page, but this will require me speaking with you or a representative of your company.

Typically, a 30-40 minute call will help me piece together a first draft.[/su_spoiler]
[su_spoiler title=”I already have a rough draft. Could you copy edit it for me?” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]Sure, I can. I’ll first take a look at your draft. I will provide you some tips on how to improve it, along with a quote for me to edit it. If your copy doesn’t require any improvements, I will tell you that for free.[/su_spoiler]
[su_spoiler title=”Svetoslav, where I can see examples of your work?” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]Here is a link to my portfolio webpage.[/su_spoiler]
[su_spoiler title=”So far, so good. Do you have any references for your work?” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]Of course, you can find them on the testimonials page. If you desire to talk to any of my current clients, let me know, and I can arrange that.
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[su_spoiler title=”Svet, you are a copywriter. Nonetheless, what if my project requires other marketing services like video production, website design, and advertising?” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]Throughout my everyday communications, I often interact with brilliant professionals in those areas. When necessary, I can speak with a certain professional if your project requires not only copy but also other marketing services.[/su_spoiler]
[su_spoiler title=”If we consider ourselves a good fit, when can we get the copy rolling?” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]Although I often have several projects lined up, I strive to give quick turnarounds.

Please inform me if your copywriting project has a strict deadline. I will let you know immediately if I can fit it in my schedule.

Even if there’s no tight deadline, but you’d like your tasks to be finished as soon as possible, I can provide you a date when you can expect everything done.[/su_spoiler]
[su_spoiler title=”What’s the length of turnaround times?
” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]This hinges on the volume and the intricacy of the project, but my efficiency often impresses my customers.

When we clarify the details around your work, I will provide you with a firm date for project completion.[/su_spoiler]
[su_spoiler title=”Svetoslav, I believe you are a great fit for my copywriting needs. What’s next?
” open=”no” style=”fancy” icon=”chevron” anchor=”” class=””]Let’s have a chat – either through e-mail or a call. This is non-binding until we have signed a contract with exact prices and a timeline for delivery.[/su_spoiler]
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